Sears Black Friday 2012 Doorbuster Deals and Ads

Sears has announced it will offer customers more than 1,000 doorbuster deals over Thanksgiving 2012 and Black Friday 2012. Deals will be available in all product categories throughout the 26-hour shopping event that starts at 8 p.m. on Thanksgiving Day and continues through 10 p.m. on Nov. 23, including special offers for SHOP YOUR WAY Members.

The Sears Thanksgiving and Black Friday circular features a special savings pass (or purchase code for online shoppers) offering an additional $10 off any $40 or more purchase of clothing, intimates, sleepwear, accessories, fragrance and cosmetics. SHOP YOUR WAY Members can alternately choose to receive $15 in Points (15,000 Points) with the same savings pass or online purchase code. Additional SHOP YOUR WAY perks include special bonus savings on top gift items, triple rewards Points on select items and up to $100 back in Points on many items.

At sears.com/BlackFriday, customers can now browse the Sears doorbusters and substantial deals that will be available on Thanksgiving and Black Friday*, including:

32-inch HDTV for just $97
2-carat total weight diamond jewelry for $99, regularly $599
NordicTrack™ fleece for $9.99, regularly $30
Save $1,000 on a Kenmore 27 cu. ft. stainless steel refrigerator
Craftsman® 18-volt cordless drill will be half-off for $29.99
Save $400 on a NordicTrack treadmill, sale priced at $499.99
DieHard® work boots for $39.99, regularly $95.00

“Incredible deals on our best-ever selection of gifts, available how and when you want them, with special perks, points and privileges for SHOP YOUR WAY Members…that’s what we mean at Sears when we say, ‘This is how to gift,'” said Ron Boire, executive vice president, chief merchandising officer and president, Sears and Kmart Formats. “We’re proud that Sears is part of so many families’ holiday shopping tradition and we know they will find unexpected gift ideas for everyone on their list, across every category.”

Throughout the holiday season, whether shopping in-store or online, Sears customers can find the best deals all in one place at sears.com/DealCenter. The Deal Center includes links to special discounts and markdowns across all product categories, online and in-store coupons, deals of the day, and a link to Sears LocalAd, where customers can see special deals unique to their local Sears store. SHOP YOUR WAY Members get a preview of Sears LocalAd every week – another privilege of membership to the free-to-join rewards program and shopping community.

Sears also recently introduced mobile checkout at many Sears locations, to offer great convenience for busy holiday shoppers, speed the checkout process, and offer e-receipts for faster returns and exchanges.

Sears stores will open at 8 p.m. local time on Thanksgiving Day and stay open overnight until 10 p.m. on Black Friday. Doors open again on Saturday and Sunday from 8 a.m. to 10 p.m.

For additional media materials and information please visit the Sears holiday electronic press kit, or contact the Sears holiday media hotline at (312) 527-2742 to arrange an interview or in-store filming.

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